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✖️Biz Tip✖️ Think Like Your Customer!
One of the biggest mistakes we watch stylists make time and time again is confusing passion with an actual market. What I mean by this is, while passion is imperative to a successful business of any size- having a market that is actually interested in that specialty is the difference between a business and a hobby.
When starting or marketing your business, you should always slip on the shoes of your customer and consider the needs and wants that they need served. That is the value of your brand to your customer. No one likes to be talked to, so when engaging with your target market, be sure to consider sharing just how you will go about making them feel beautiful in a way that very few understand.
This is the basis of any business and most importantly- reoccurring business.
Do you know the market for your business? What do you do to step into the mind or shoes of your target market to better serve them? Does your market exist in your city, area & region?
Happiness comes in ALL different forms. It can be hard to find at times, but when you do find it, hold on to it as long as possible 💕💕
For a piece of happiness, head on over to our shop. Unicorns have a way of bringing joy to even the heaviest hearts 🦄❤